I have always been a writer of some kind or another, even before I became a copywriter. It’s how I learn, and I love to learn. In fact, I started my writing career as an English teacher in North Carolina, and I was a pretty good one. I was excited to introduce writing to young people as a tool for thinking, reflecting, imagining, and even making changes in the world.
Despite all that, young Autumn would’ve laughed if you told her she’d grow up to be a professional writer. She wouldn’t have been out of bounds in her skepticism either. I would never have even considered it if it hadn’t been for my husband Jack, an IT guy I first met in New Orleans. He had started a tech business of his own and saw a market for marketing copywriters. Almost the minute we got married, he began to encourage me to start a copywriting business.
I was as skeptical of the idea as young Autumn, and for good reason. I knew nothing about running a business, and I had only the vaguest idea of what copywriters or marketers even do. But I gave it a go anyway because I’m a bit of a go-getter.
That was way back in 2013. Today, I get to write every day and learn about an incredible range of topics – from feline obesity to machine learning processes in insurance underwriting. They’re not all sexy, but I get a kick out of every single project I work on. Being a copywriter gives me plenty of opportunities to stretch my brain and play with words, two of my favorite pastimes. It’s also a great way to meet other people following their professional passions, which is one of my passions.